http://www.cottercity.com A new media marketing blog and podcast from the President and CEO of Fixion Media. Tue, 15 Jul 2008 02:52:49 +0000 http://backend.userland.com/rss092 en http://www.cottercity.com/2008/07/14/now-i-get-it/ By way of http://www.illdoctrine.com/: http://www.cottercity.com/2008/07/14/why-albums-used-to-matter/ It seems that the pundits in social media / web land are always upbeat about the latest gadget, the new social network, a new Google products, etc. Talking about serious issues thus takes a back seat given that apathetic societies don't tend to thirst for more serious discussions on the ... http://www.cottercity.com/2008/07/10/congress-wont-be-tweeting-for-long/ And quite the change for Fixion Media. But I digress, because "change" becomes apparent only in terms of dollars and long-term loyalty. We have in essence tried to marry the needs of independent digital publishers with that of large corporations, medium-sized corporations, and independent businesses. To meet the needs of ... http://www.cottercity.com/2008/06/20/the-summer-has-arrived/ Slightly overcast in Montreal today on the heels of the official kick off to summer. They call it Formula 1 racing and it's the biggest party of the year some would say. Unfortunate to say, however, that thunderstorms are expected to hit during the festivities. Montreal is a classy lady ... http://www.cottercity.com/2008/06/05/as-spring-bleeds-into-summer/ Chris Brogran and Christopher S. Penn offer their takes here and here respectively as to why PodCamp Boston 3 is charging $50 this year per attendee. While that is certainly far more reasonable than paying $1895 for the Canadian Marketing Association's annual convention and trade show, I think that the ... http://www.cottercity.com/2008/04/15/unconferences-you-need-to-man-up/ Last week we launched the inaugural "Money Bomb" at Blabbermouth.net. (If you missed my post about it click here.) Earlier today, Money Bomb Week 2 was launched with slight modifications to the business model. Out of 16 total campaign buys last week alone, all clients (except for one) chose the most ... http://www.cottercity.com/2008/04/08/money-bomb-week-2/ By way of Dream Theater: Greatest Hit (...and 21 Other Pretty Cool Songs) Self-deprecation at its finest isn't it? http://www.cottercity.com/2008/04/04/best-greatest-hits-album-title-ever/ ...but the fact that we signed to Adtech earned us a name-drop in ClickZ. Despite being forever legitimized in ClickZ we'll be sure to keep disturbing the peace in the underground music scene. No one ever sees the underdog coming. http://www.cottercity.com/2008/04/02/what-fixion-does-isnt-news/ The Break Upby geertdesager Tip 'o the hat. http://www.cottercity.com/2008/04/02/bring-the-love-back/ I was inspired by Obama and Ron Paul. Grandfather Howard Dean and Joe Trippi must also be proud of my accomplishments. Early this morning we (that being Fixion Media) launched a pilot program at Blabbermouth.net enabling independent artists and record labels to share in the cost of advertising. Much like Google ... http://www.cottercity.com/2008/04/01/the-money-bomb/ "Online is getting to the point where it may be more important than the 30-second TV spot." - VP of Marketing at car manufacturer XYZ I hope this is a quote from the era of enlightenment--otherwise known as the period that ushered in Joe Jaffe (circa numerous years ago). If it ... http://www.cottercity.com/2008/04/01/overheard-in-a-newsletter-today/ ...I now declare myself Chief Branding Officer at Fixion Media. What is a CBO? "The CBO forms a human bridge between logic and magic, strategy and design." This is my inspiration: | View | Upload your own http://www.cottercity.com/2008/03/25/pending-the-hire-of-a-new-ceo/ | View | Upload your own Hat tip to The Customer Collective. http://www.cottercity.com/2008/03/25/content-is-the-new-president-bitch/ ...according to a recent study conducted by Ipsos: “There is a positive and a negative spin regarding the marquee media brands. On one hand we clearly see their superior performance as sources of authoritative, trusted, influential information – linked to their similarly strong profile as providers of insight. On the other ... http://www.cottercity.com/2008/03/21/us-business-elite-want-more-insightful-media-leadership/