Robert Pattinson might be best known for his role in Twilight. From what I gather it’s a movie about vampires.

But it’s Late Night host Jimmy Fallon that makes the man shine in his ongoing skits called Robert Is Bothered. In the latest one, Robert is bothered by Snickers magazine ads. Pretty damn hilarious.

Jimmy’s always been known for being progressive online. He started doing webisodes before hitting the late night time slot at the National Broadcasting Corporation. And he’s on Twitter, for example. So when he mentioned that other clips were available for viewing at RobertIsBothered.com, I opted in to check it out.

But as usual, it’s only available to users in the USA. No problem. What irks me is though is that NBC is running geo-targeted advertising to users in Canada. (See below: Future Shop ad)

I’ve moved on. So I can’t see the video. Big deal it happens every day. But I shouldn’t be projecting my anger onto Future Shop. Which I am.

If you’ve ever wondered why online advertising is devalued? This is one piece to the puzzle. We, as consumers, agree to be served advertising in exchange for content. Simple terms, one would think.

Filed under: Rants, Television, Video, Television Ads

Be First To Comment