What Fixion Does Isn’t News…


…but the fact that we signed to Adtech earned us a name-drop in ClickZ.

Despite being forever legitimized in ClickZ we’ll be sure to keep disturbing the peace in the underground music scene. No one ever sees the underdog coming.

A 72-Hour Re-Brand Of FixionMedia.com


New FixionMedia.com Site Design

The design cycles are growing closer together. It’s clearly (and nearly) time to launch the new site.

I Just Re-Launched FixionMedia.com


I took the first day of 2008 to personally re-launch Fixion Media. (www.fixionmedia.com)

Imagine if you could re-launch your company or personal brand in an instant? I must admit, this isn’t the first time I adapt the future of my company to the increasingly globalized and technolocally-centric world. Second admission: it gets more enjoyable every time I do it. This is what life is about. If you can apply your learnings to actual life every couple of years, the world is bound to look peachy and progressive.

To a prosperous 2008. Happy new year!

(Stay tuned for excellent coverage on this blog and podcast in 2008 about marketing, advertising, business, politics, and more. My plate is full. Dine on it at your leisure.)

Happy Holidays And To A Great ‘08


To all of our clients, publishers, industry friends, and supporters around the world… Fixion Media wishes you the world in 2008.

Share 2007: An Annual Tradition By Way Of Twist Image


Hey Twist Image! Share 2006 was very cool but Share 2007 is even better. You’ve already pre-set the bar higher for next year and this just just hit the feeds.

Check it out for yourself: it’s a digital holiday card that embodies the spirit of 2007. There are some special appearances on there by Seth Godin, David Weinberger, and Jaffe amongst some other names you’re likely already familiar with.

Happy holidays everyone and to an amazing 2008. Meanwhile, 2007 will fade as a great business year in the digital world but… it ain’t got nothing on 2008. Recession or not. Here we come.

Fixion Media Selects Adtech’s Helios IQ Platform For Display Advertising


While it took a while to reach this decision for reasons that I can’t yet divulge, I’m please to finally announce that Fixion Media has entered into a service agreement with Adtech. Specifically, we will be using the Helios IQ advertising platform to manage our network. While we are currently testing the platform, a full rollout is expected by or before January 1st, 2008.

Tis a perfect way to start a new year and I’m confident that our publishers and clients will appreciate the upgrade in our technology. Gone are the days of open source servers and self-monitoring. Adtech will manage the technical aspect so that we can focus on our core competencies as a network.

Last year Fixion Media served more than 300 million ad impressions. Next year we’re shooting for a billion.

Goodbye Long Tail; Cotter City Is My New Personal Brand


My blog history has been erased. From this point on, stay tuned to CotterCity.com for commentary about new media, marketing, and advertising. This blog coupled with a soon-to-be consistent staple that is a podcast will shed some light on my personal and professional views within the context of several business sectors, namely music and marketing, that are in deep distress. This focus revolves around my involvement–that is to say ownership and C-Level status at Fixion Media–a vertical online advertising network that caters to the music & entertainment industries.
Your time is appreciated. Let the conversation begin.