Kanye West Stirs It Up For The MTV Crowd


Taylor Swift wouldn’t win my vote for any award per se, but what Kanye West did last night at the MTV VMA’s happens to be one of the sickest things I’ve seen on the tube in ages. You’re likely to find more class from The Real World Cancun than from Your Man Kanye ripping the mic out of a young Swift’s hands.

But this is what it’s come to folks. Artists have become freak shows and celebrity divas and there’s no turning back. Give it up to Kanye for setting the global news wires ablaze, but don’t expect his Roc-A-Fella/Island Def Jam to drop him anytime soon. PR stunt be damned–Kanye went on stage to give props to Beyonce–a mighty tribute weren’t it for the fact that Beyonce is hitched to Roc-A-Fella’s own Jay-Z.

PR stunt or not? You decide. Either way, it wasn’t classy. Then again, do we really expect much anymore from the VMA’s?

Robert Is Bothered


Robert Pattinson might be best known for his role in Twilight. From what I gather it’s a movie about vampires.

But it’s Late Night host Jimmy Fallon that makes the man shine in his ongoing skits called Robert Is Bothered. In the latest one, Robert is bothered by Snickers magazine ads. Pretty damn hilarious.

Jimmy’s always been known for being progressive online. He started doing webisodes before hitting the late night time slot at the National Broadcasting Corporation. And he’s on Twitter, for example. So when he mentioned that other clips were available for viewing at RobertIsBothered.com, I opted in to check it out.

But as usual, it’s only available to users in the USA. No problem. What irks me is though is that NBC is running geo-targeted advertising to users in Canada. (See below: Future Shop ad)

RobertIsBothered.com

I’ve moved on. So I can’t see the video. Big deal it happens every day. But I shouldn’t be projecting my anger onto Future Shop. Which I am.

If you’ve ever wondered why online advertising is devalued? This is one piece to the puzzle. We, as consumers, agree to be served advertising in exchange for content. Simple terms, one would think.